Christopher CarfiChristopher Carfi is a Senior Strategist on the Silicon Valley anthill. He joined Ant’s Eye View from Edelman Digital, where he was a Vice President in Edelman’s Silicon Valley office. Prior to Edelman, he was a co-founder and CEO at Cerado, which was founded in 2002 to provide software and services that enable businesses, organizations and associations to better connect and understand their customer and member communities.
His blog, The Social Customer Manifesto, is a “Top 25″ marketing blog, and has won numerous other awards including “Top CRM Blog” in 2005, 2007 and 2008. He is also an active contributor to ProjectVRM, based at the Berkman Center at Harvard University, which focuses on improving customer-vendor relationships and is creating tools to equip individuals with tools of both independence and engagement.
Prior to co-founding Cerado, Chris was a product marketing executive at Extricity, a provider of B2B integration services. He also spent nearly a decade at Andersen Consulting (now Accenture) as a manager at Andersen’s Center for Strategic Technology in Palo Alto, California. At Andersen Consulting, he worked with clients to define and implement strategies that connected current business needs with the opportunities afforded by emerging technologies.
Chris grew up in Chicago, holds an MBA from Carnegie Mellon University and a Bachelor’s in Computer Science from Northwestern University, and currently lives in the Bay Area with his family.
Chris blogs at http://www.socialcustomer.com. You can also find Chris on Twitter: @ccarfi