I last reviewed Made to Stick…still my #1 recommended read for the year…but I’m reading two other books now I will need to comment on soon, I thought I’d mention them today.
1) Ambient Findability: What we find changes who we become (Peter Morville)
Not quite done with this, but a very interesting book by one of the luminaries on information architecture. It’s both on the edge of my areas of interest and right in the center…the content isn’t the problem, it’s whether it will ever be found.
2) Citizen Marketers: When People Are the Message (Ben McConnell / Jackie Huba)
I’m just getting rolling in this one, but from page one I can tell it’s right up my alley. I’m particularly excited about this one as a mutual contact introduced me to the authors who I will meet face to face later this month. Can’t wait!!
What are you reading??
sean
Cool. I’ll have to check these out. I’m reading Nassim Taleb’s “The Black Swan”, Thomas Friedman’s “The World is Flat” (finally getting around to it), and Lee Iacocca’s “Where Have All the Leaders Gone”.
Nassim was on the Colbert Report not that long ago and he discussed the book
Comment by Chuck Boyce — June 10, 2007 @ 2:24 pm
Founders at Work. I’m half way through and so far I recommend it. Some interviews are great, some less so. There are definitely some interesting insights into startups.
Comment by Dick Kusleika — June 11, 2007 @ 6:05 am