What can we do for you?  Here’s where we bring together our philosophy, our process and our talent to dig into the dirt and build up a customer-centric colony to achieve your business objectives.  Whether your company is large or small, and wherever you are in the process of integrating the customer voice into your business, our services are designed to:

  • Inspire, define and defend what the business opportunity is for social customer engagement
  • Implement a systematic social listening process to gather customer insight
  • Brainstorm, create and deploy customer  engagement programs that connect to your strategy
  • Define and measure analytics that demonstrate value against your business objectives

Offerings:

Social Business Strategy Definition & Planning

  • Opportunity assessment and  business case development
  • Define Social Business strategic direction and vision
  • Project roadmapping and organizational alignment
  • Guiding principles and initiative definition
  • Metrics and scorecard creation
  • Roles, responsibilities, communications and project management

Listening 360 Brand Monitoring & Analysis

  • Early Warning Radar for product quality issues or customer dissatisfaction
  • Identify keywords customers are using and fine tune SEO
  • Track conversations about your industry and competitors
  • Identify brand influentials

Social Business Governance & Stewardship

  • Competitive assessment of social landscape
  • Inventory, audit and analysis of current Social engagement tactics
  • Develop policy and guidelines for online engagement activities
  • Organizational Readiness and Training
  • Internal and External Communications strategy and planning

Social Business Implementation Support

  • Community and Social Media Playbook definition:  best practices, scorecarding, resourcing templates and implementation planning
  • Tool selection – Identify and recommend approprate technology
  • Development of reward/reputation systems
  • Influencer program definition, segmentation and branding
  • Organizational design and staffing plans to launch and sustain engagement progams
  • Community lifecyle planning and management
  • Content strategy with focus on integrating and leveraging user generated content

Speaking, Workshops & Coaching

  • Ant’s Eye View strategists are available to lead workshops as well as speak at industry and or brand events designed to inspire and lead social business change