A lot happens at the ground level. The Anthill is always buzzing, so be sure to follow along. See where we're speaking. Read our latest posts. Follow our official press releases.

Or even better – see us in action. Ant’s Eye View professionals are also available to provide keynotes, workshops, panels, or moderation for your conference or corporate events. Email us at speakers@antseyeview.com to inquire how we can best support you at your next gathering.

  1. Anthill Representation at SUGARCON, Social 2011 and More

    The Spring social media conference season is upon us and the Ants are out in full force. If you’re attending one of these events, please say hi — we’re excited to meet you all! And if you’re not attending, rest assured. Stay tuned to our blog as our Ants are sure to report back some of the insights learned from these great sessions. In the meantime, here are some short summaries of Ant panels and presentations in early April:

    Event: SUGARCON 2011 (SugarCRM Customer & Developer Conference)
    Date: April 6, 2011 / Track 6 / 11:30 – 12:10 pm
    Ant(s) Speaking: Christopher Carfi
    Summary: The Social Customer Arms Race: Basis for Conflict or Collaboration?

    The intersection of mobile devices, social media and cloud-based services has created a perfect storm for Social CRM. It used to be that only “organizations” had the tools, resources and capabilities to manage the informational history of a business relationship. Now, however, an explosion of services that are available anywhere at any time (and oftentimes for free) are empowering customers to begin to share and manage their vendor relationships more actively than ever before. This interactive session will explore what the Social CRM relationship looks like from the customer’s point of view, highlight a number of new “personal cloud” capabilities that individuals are using for Vendor Relationship Management (VRM), and discuss various approaches that organizations can use to interact with a highly social and empowered customer base.

    Event: Radian6 Social 2011
    Date: April 7, 2011 / Breakout Session 3 / 2:00 – 2:55 pm
    Ant(s) Speaking: Jennifer Hughes
    Summary: Community Manager 2.0 – Who’s running this place?

    The social web has helped create and define the role of community as an important part of connecting with customers and building business. Learn more about the evolving role of the Community Manager and what’s next to help build more active communities. Panelists include: Pierre Abraham, Rachel Happe, Jennifer Hughes and DJ Waldow

    Event: Radian6 Social 2011
    Date: April 8, 2011 / Breakout Session 5 / 1:00 – 1:55 pm
    Ant(s) Speaking: Sean McDonald
    Summary: The Evolution of the Agency.

    Discover how agencies are evolving their business around social and the changing media landscape. Learn how social strategies and integrated planning is reaching key targets and delivering real value to clients. Panelists include: David Armano, Blake Cahill, Slavisa Samardzija and Jim Tobin.

    Event: Moxie Insight All Member Meeting
    Date: April 7-8
    Ant(s) Speaking: Sean McDonald and Ben McConnell
    Summary: Workshop – Beyond Social Media: A Roadmap to Becoming a Fully Engaged Enterprise

    Almost every company is “doing” social media. But many are struggling to define exactly what they’re trying to achieve, and those that have defined it typically aren’t sure how to get there. In this interactive session, leading thought leaders and practitioners from Moxie Insight and Ant’s Eye View will share their perspectives on creating a social business strategy, including a roadmap for driving business transformation through social engagement, and details on how to build a working framework (with real-world strategies and tactics) to get you on the path toward becoming a fully engaged enterprise.

    Event: 2011 Police Leadership Conference
    Date: April 11, 2011
    Ant(s) Speaking: Eric Weaver
    Summary: The Engagement Journey for Public Services.

    Services such as police and fire are dabbling with social media, primarily replicating the broadcast model. But the public expects to engage with public servants as well. Eric Weaver of social enterprise consultancy Ant’s Eye View will speak on how public services can move from publishing to engagement, influence and advocacy.

  2. Get Real World Tour: Real Results with Social Customers featuring Sean O’Driscoll

    Screen shot 2010-08-31 at 8.00.00 PM

    Dates:
    Tuesday, September 14, 2010, San Francisco
    Wednesday, September 22, 2010, Chicago
    Tuesday, October 12, 2010, Atlanta
    Wednesday, October 13, 2010, Dallas

    URL: http://www.lithium.com/conference/getreal/
    Contact on the anthill: Sean O’Driscoll

    Who Should Attend: B2C and B2B companies. Brands and agencies. Executive Marketers, Digital Strategists, Community Managers, Customer Advocacy Managers, Social Media Strategists. And anyone who cares about their customers.

    What will you get?

    • Real world case studies from brands who are generating measurable results with social customers and influencers
    • A thorough understanding of how customer communities increase the effectiveness of online marketing programs
    • In-depth demonstrations of the simplest, most intuitive way to measure and manage social media
    • Quality Q&A time with expert speakers

    About Sean O’Driscoll:
    Sean O’Driscoll is currently CEO of Ant’s Eye View, a strategy development and consulting firm that helps guide mid to large-size companies through the process of transforming customer experience and brand engagement by activating and embedding customer voice into all aspects of a company’s social business.

  3. Social Media is a Powerful Tool for Small Business

    Date: Thursday, September 2, 2010
    Location: Online Webinar
    URL: http://www.marketingprofs.com/marketing/online-seminars/298
    Contact on the anthillSean McDonald

    Who should attend: Small business leaders (CEO, COO, Marketing, Customer Service, PR) and Managers tasked to develop a social media plan for their company

    So much is written about large corporations capitalizing on social media (Comcast Cares, Dell Learns to Listen, My Starbucks Idea, Old Spice videos). What about small businesses? Do you believe that social media is out of reach because you don’t have the resources or experience? Or maybe you just don’t know where to start?

    Social media is better suited for small business than large corporations. Not all large corporations are engaging with social media (for variety of reasons), but small companies can benefit from social media because you are small—you are nimble, less bureaucratic, and at times more human than a large brand. Join us as we share with you why your small business is better suited for the new frontier and lessons that can be learned from both small and large companies that have already embarked on their social media journey.

    Social media democratizes commerce. The best businesses have always established and nurtured great relationships with customers, employees, suppliers, and the general public. Somewhere over the last 50 years the relationship became one sided—company talks, people listen. Now the relationship has shifted to people talk, company listen. Great companies today are operating in the middle ground where they talk, but first listen.

  4. Kira Wampler to Speak at Word of Mouth Supergenius Event

    Date: July 20, 2010
    Title: How Intuit Creates Word of Mouth by Connecting Small Business Leaders
    Location: New York, NY (Pier Sixty, at Chelsea Piers)
    URL: http://gaspedal.com/supergenius/nyc/
    Contact on the Anthill: Kira Wampler


  5. Cisco Social Media Summit

    Date: June 10, 2010
    Title: We’re Not in Silos Anymore, Toto
    Location: San Jose, CA
    URL: http://cisco.ragan.com/were-not-in-silos-anymore-toto-1000238/
    Contact on the Anthill: Kira Wampler

    Social media allows large corporations to be human by breaking down the barriers between customer and company. However, in most companies, barriers still exist between teams. Who “owns” Twitter, Facebook and YouTube—PR, marketing, customer support? And do your customers really care?

    Learn from the experiences of the small business team at Intuit where silos are coming down daily. Learn how the team took partnership seriously, resisted the urge to “own” and delivered strong business performance as a result.

    This case-study will show you how to:

    • Love your legal, finance and security partners
    • Make the matrix work for you by connecting central team and business unit/product team goals
    • Transform your organization when marketing, customer support and product teams partner around customer outcomes
    • Tap the power of your employees’ engagement to spread an authentic experience on the social web

  6. Webinar: SMB Marketing Summit

    Date: May 26, 2010, 11 a.m. PST
    Title: Building and Managing your Business’ Online Reputation
    Location: Online Webinar
    URL: http://www.brighttalk.com/webcast/20939
    Contact on the Anthill: Kira Wampler

    When you search for your company’s name on the internet, what do you find? Where you surprised? Scared? Happy?

    Learn how to build and manage your business’ online reputation using simple tools and best practices developed for and with small business owners by Intuit’s community and social media team.

  7. Kira Wampler to Speak at the Social Media Strategies Conference

    Date: May 17, 2010
    Title: Social Media Analytics
    Location: Santa Clara, CA
    URL: http://www.webguild.org/events/socialmedia/

    Contact on the Anthill: Kira Wampler

    The session will delve into social media optimization strategies to increase the conversion rate and get high ROI on your campaign.

    • Better understand, engage, and target social media users
    • Understand social media payback in the context of the overall online marketing mix
    • Appropriately attribute credit to social media channels and campaigns
    • Use social media analytics to continually refine and improve initiatives

  8. Ant’s Eye View Expands with Silicon Valley Office

    Social Media management consulting firm adds Kira Wampler, industry veteran, to team of experienced customer engagement practitioners.

    Date: March 9, 2010
    Location: Seattle, Washington
    Contact on the anthill: Joann Jen

    Ant’s Eye View, a Seattle-based social media strategy development and consulting firm, today announced the opening of its third office in the Silicon Valley. Marketing industry veteran, Kira Wampler, will join as managing director and the head of the firm’s Silicon Valley location on April 14.

    “This move reflects a decision by Ant’s Eye View to expand the firm’s growing presence in the Silicon Valley area,” said Sean O’Driscoll, Ant’s Eye View’s CEO. “Kira’s proven experience in helping businesses design and implement social experiences as well as her strategic insight in driving tangible business results from social media projects makes her the perfect leader for our new office.”

    For more information, please download the official press release here: Ant’s Eye View Expands with Silicon Valley Office

  9. Sean O’Driscoll to speak at Social Fresh, Portland

    Social Fresh Portland

    Date: March 29, 2010
    Location: Portland, OR
    URL: http://socialfresh.com/

    Contact on the Anthill: Sean O’Driscoll

    Sean O’Driscoll will be a featured panelist at Social Fresh, a Social Media conference focusing on case studies and what social media can really do for bottom lines. He’ll be speaking on the ROI of Community Building panel along with Jeanna Barrett of Whrrl, Sarah Kay Hoffman of Nike and L.P. Neenz Faleafine of Alltop.

  10. Jackie Huba to speak at the Social Business Summit

    Date: March 11, 2010
    Location: Austin, TX
    URL: http://www.socialbusinesssummit.com

    Contact on the Anthill: Jackie Huba

    Jackie Huba will be keynoting this conference. Her talk is titled: “Engaging The One Percenters: Twitterers, Bloggers and Facebookers Who Influence Opinions About You.”